The Experience Tour arrives in London at the Guinness Open Gate Brewery. Part brewery tour, part cocktail workshop, the evening is designed to bring people together in a setting where ideas flow as easily as the stout on tap.

The night begins with a behind-the-scenes look at the brewery and the story behind Guinness. From there, you'll take part in a hands-on cocktail masterclass, learning from expert mixologists while creating your own signature serves.

Whether you're mixing a cocktail or designing a digital experience, the principle is the same. The most memorable outcomes come from understanding your audience and getting the details right.

Throughout the evening, we'll explore how organisations are using AI-powered personalisation to create more relevant customer experiences and stronger business results.

An intimate setting, limited places, and an evening not to be missed. Reserve your spot early.